Extellio Visual journeys
See what users see, feel what users feel
See first hand how visitors engage with your website with Extellio Heatmaps and Session Recordings. See what content the visitors read, which buttons they interact with, how they prefer to navigate, which pages don't fulfil their purpose, and much more. Visual tools are perfect for evaluating design and layout.
3 types of behavior maps
Click maps
Find where your visitors click on the website. This that tell you how they navigate, what content engages, where they think there is a button, and much more.
Move maps
Follow the cursor movements on the page. This tells you what they visitors where looking at and what content they found most interesting.
Scroll maps
Learn how far down the visitors scroll, and how much content (on average) they see. This helps to evaluate engagement and find the best placements for elements.
Visualize behavior
Understand where your visitors click, what content makes them scroll, and how they navigate on the website with heatmaps and screen recordings. Heatmaps show you interactions with individual pages while screen recordings show you how the individual visitors interacted with the website during the entire visit.
Evaluate engagement
Use heatmaps and recordings to understand what content is engaging the visitors and how they interact with it. Learn which links and buttons they clicked on, how far down they scrolled, if they took the time to read the content, if they skipped part of the content, and much more. Knowing this will help you to create better content.
Understand drop-off
Heatmaps and recordings can help you to understand why some pages have higher exit rates than other pages. Heatmaps show you where on the page the visitors lost interest, and can also be used to evaluate any changes you make to increase engagement. Screen recordings will give you context to the exits, such as if the visitors had seemingly found or achieved what they came for, or if they left frustrated after going round in circles.
What our customers say
"Love the user experience, it's easy and comprehensible!"
User review
Capterra
“Great tool that helps us understand what the users want and need in an easy way”
Elsa Lidholm, Circle K
Senior specialist Web & Digital Marketing
"I use Extellio on a daily basis"
Robert Öhman, UC
Product owner
Make pre-studies
Heatmaps are excellent to use for pre-studies before changing the layout or the content to increase engagement. By collecting data for one heatmap before the changes and another heatmap after the changes, you can get a side-by-side comparison of how the changes you made affected the user behavior.
Segment your data
To gain even more insights from your heatmaps and recordings, you can use your analytics data to create segments and understand the behavior of specific visitor groups better. Compare the behavior between new and returning visitors, between converting visitors and non-converting visitors, and more.
Refine your design
Learn if the visitors could use shortcuts, if they don't notice the shortcuts you have provided, if the buttons blend in too much, if the links in the text are hard to notice, if they mistake the images for links, if certain elements are off-putting, and much more.
More from Extellio
Extellio offers a variety of products that help you analyze your website, your visitors, and your customers. Although each work well on their own, you will get a more complete analysis from combining two or more products.
