Customer case studies
Discover all the different organizations that use Extellio to gain meaningful insights and put them into action!
The Volvo Group
Increased their success score with 60%
A vital part of the Volvo Group’s global website is the career section. Data showed that the page needed to improve. And Volvo was able to upgrade job seekers’ experience with insights from Extellio.
IF Metall
Built a better website for their users
IF Metall wanted to better understand their website's users. By updating their site based on several insights and recommendations from Extellio, the trade union seriously increased user satisfaction.
Content from Extellio
GDPR and Google Analytics
In the fight between GDPR and Google Analytics, GDPR is winning
The rulings against Google, particularly Google Analytics have so far reached Austria, France, Italy, and Denmark.
We have sorted all the different concepts for you: GDPR, Shrems ||, Privacy Shield, and Trans-Atlantic data privacy framework.
Watch the video from our webinar on Matomo
It's in Swedish
On the 20th of October, Extellio had a webinar (in Swedish) about using Matomo as an analytics tool. We talked about why we think Matomo is the best analytics tool out there, the easiest way to host Matomo, and how you change from other analytics tools to Matomo (hint: it's not as tricky as you might think).
Why do my users behave like that?
Understanding users' experience to improve conversions
Interpreting website data isn’t easy. It’s even harder to translate it into actions that get results. If you want insights that go beyond guesswork, you need to understand how your users’ behavior relates to the important aspects of your site. It’s the key to improving your UX and conversions.
10 secrets for crafting a great web survey!
Things to think about when asking users questions
Asking questions is a form of art. It’s especially true when you’re surveying users. Website surveys need to not only ask the right questions but be short and easy to answer. Here are 10 secrets to creating a survey that gets the data you need with the smoothest possible experience!